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September 13, 2017

Krug 2004

Krug.1 (2)

Today we are very excited to release Krug Vintage 2004, from the world’s greatest Champagne house. We released the 2002 for £800 per case of six last year and it has since risen 100% to £1,600. The 2004 vintage is yet to be scored by any critic, yet the vintage is considered seminal. The vintage was a delight for Champagne growers, experiencing a cool early summer which developed into a warm end to the season. This helped the grapes retain the necessary acidity, combined with concentrated fruit juice. All major Champagne maison have already released their 2004, Krug remains the last and finest. At the the time, when most maison released their 2004s, comparisons were quickly drawn with the mighty 2002 vintage and for good reason, we can expect fireworks from critics once they finally savour Krug 2004.

The philosophy behind Vintage Krug is to produce a wine that reflects each vintage and not the selection of the best wines of a particular year; instead it is an expression of that year. The 2002 released after the 2003, something Krug has done a few times in the past as they only release vintages when they feel they have evolved enough to be enjoyed immediately. Now they feel it is the coming of age of the 2004 and the release has been met with rapture. Vintage Krug accounts for less than 10% of their overall production meaning supply is immediately under pressure. We are pleased to offer the release price of £1,100 per case of six today, which represents a 31% discount to the 2002. Vintage Krug is broadly considered one of the greatest Champagnes in the world and prices of mature vintages rise quickly after a decade, with the 1990 already trading at over £3,000 per six bottle case.

Krug was established in 1843 by Joseph Krug and today Olivier Krug still supervises the houses’ production, tasting and blending; this represents six generations of stewardship. Krug is the only Champagne house that continues to produce their Champagnes in small oak casks, this is the essential component that defines its legendary intense bouquet and complex flavours. Krug’s superlative single vineyard Champagne is from a small walled vineyard, Le Mesnil; it is the world’s leading Blanc de Blanc Champagne and exorbitantly expensive with an average bottle price of £600. Vintage Krug is a blend of Pinot Noir, Pinot Meunier and Chardonnay and in 2004 the assemblage was 37%, 24% and 39% respectively. Anecdotally Krug became a favourite tipple of the Queen Mother and when she was 97 she smuggled a case of Krug into the hospital where she was treated after falling and breaking her hip.

The 2004’s release price leaves plenty on the table for collectors prior to a major critic confirming its splendour. Considering the very high scores received by the other houses, it is a fine thing indeed that the release proceeds the score, it leaves plenty of room for speculation. Krug 2004 is a knock out wine.

Krug 2004, 6×75 - £1,100 IB

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