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Pichon Baron

The Pichon Longueville estate dates back to the 17th century when in 1646 Bernard de Pichon married Anne Daffis de Longueville and became Baron of Longueville. They had two sons François and Jacques.

In 1694, Jacques now Baron de Longueville married Thérèse des Mesures de Rauzan. Her father, Pierre des Mesures de Rauzan a wealthy landowner in Margaux bought an estate in St Lambert (later absorbed into the Pauillac appellation), planted vines there and his St Lambert wines were soon recognised for their quality. In 1694 this St Lambert estate became part of Thérèse dowry and the Pichon Longueville was born.

After Jacques death in 1731 his son Jacques inherited and consolidated the reputation of the wine, while also expanding the land holding. Firstly, Jean Pierre inherited and then Joseph (1755-1850) had the tricky task of guiding Pichon Longueville though the French Revolution. This he managed, but the inheritance laws quickly changed under Napoleon ensuring no single person could inherit any estate. As a result Joseph who had five children, split the estate. Raoul the only surviving son received two shares (28 hectares), with the remaining three shares going to each of Joseph’s daughters; Sophie, Marie Laure Virginie and Gabrielle (42 hectares).

Pichon Baron was run by future generations of the Raoul family and like many château in Bordeaux it was sold between the wars. Château Pichon Baron was purchased by Jean Bouteiller, who invested in and built up the estate’s reputation for producing fine wine. After his death in 1961 the estate was leaderless, his children, young and with little capital to invest caused Pichon Baron’s reputation to fall away in the 70s and 80s.

A new chapter arrived for this underperforming estate in 1987, when Jean Michel Cazes, the owner of Château Lynch Bages and the AXA Millesimes insurance group purchased the estate. Château Pichon Baron was transformed into a showcase estate. The chai was rebuilt to award winning standards and the latest wine making equipment and technology installed.

Jean Michel and the new winemaker, Daniel Llose have continued to invest in both the team and infrastructure causing the quality of the wine to spiral skywards as each new vintage is released. Pichon Baron is today a wine honed by a high percentage of new oak, it is this that influences and lifts the cassis, truffle and spicy characters of the fruit while taming the tannins. The power of the wine stands in marked contrast to the fairy tale beauty of the château itself, built in 1851 by Raoul; it reminds one of the history of this great estate and how Raoul’s vision still lives on today.